Digital Marketer

Role: Digital Marketer
Experience: 2 - 4 Years

Job description

  • Manage the strategy and setup of all digital marketing campaigns.
  • Design, build and maintain social media presence across all digital channels
  • Develop product marketing strategic plan and execute end-to-end marketing function with accountability for product usage , inbound lead generation, brand visibility, lead generation and marketing campaigns
  • Measure and report performance of various digital marketing campaigns; and assess effectiveness against goals for organic and paid marketing campaigns
  • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead. Identify trends, and optimize performance based on insights
  • Brainstorm new and creative strategies
  • Collaborate with internal teams to achieve objectives

Desired Candidate Profile

  • In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, social network advertising (Facebook, Twitter, LinkedIn, Pinterest, and more), mass marketing (Email, SMS, WhatsApp)
  • Strong Knowledge of Digital Marketing, Analytics Tools and Platform.
  • Hand on with marketing & automation platform like ( Hubspot, Hootsuite, Mixpanel, marketo, Similarweb)

Qualifications

  • Hands on with Latest and New Age Digital Tools and techniques.
  • Certification in Digital Marketing, PG Certification Preferred
  • Bachelors/Masters degree in any field, P
  • Effective communication skills, Both written and verbal
  • Creative & Energetic
  • Ability to work effectively in a team environment and meet tight deadlines.